andrew torrisi
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Touchy Feely Store

Krispy Kreme

Krispy Kreme Doughnuts are delicious (duh), so we made the online experience just as joyful.

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We took the fun experience of the website, and brought it to life in store by creating the motion controlled game, Doughfender.
We've even made the boxes more interactive launching a limited-edition retro jukebox complete with Bluetooth speaker to launch Krispy Kreme's new ‘American Classics’ range. Each doughnut flavour was turned into it's own animated music video.